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AI search visibility

Buyers are asking assistants for a shortlist before they open a search page. This is about being in that answer.

Our process

Structured around what we can verify, honest about what we cannot.

Who supplies X for Y?AICITED
01

Answer audit

Test how assistants respond to buying queries in your market. Map where you appear, where competitors appear, and where nobody does.

Outcome: Report showing where you appear, where competitors appear, and where nobody does.
DIRECT ANSWER
02

Page restructure

Lead with direct answers in the first two sentences. The format assistants extract most reliably.

Outcome: Key pages restructured with answer-first format.
FEATUREYOUCOMP
03

Comparison content

Build structured comparison tables. Among the most frequently cited formats by AI assistants.

Outcome: Comparison tables published for high-intent buying queries.
YOU
04

Entity and citation work

Third-party presence and mentions. Assistants cite sources beyond your site far more often than they cite you directly.

Outcome: Presence established on sources assistants cite most.
<script type="ld+json">"@type":"Product""name":"...""specs":[{...}]CLEAN PARSING
05

Schema and structure

Implement parsing-friendly markup. Schema for clean parsing, not oversold as a citation lever.

Outcome: Schema implemented for clean parsing, not oversold.
AI VISIBILITYCITEDABSENTCITED2/3 visiblemonthly track
06

Visibility tracking

Monitor assistant answers over time. Track whether you appear for the queries that matter.

Outcome: Monthly tracking of assistant visibility for priority queries.

What is included

Answer-first page structure

Sections that open with a direct answer in the first two sentences, because that is what gets extracted.

Comparison tables

Structured comparisons are among the most frequently cited formats. For technical products this suits the content anyway.

Entity and citation work

Third-party presence and mentions, since assistants cite sources beyond your own site far more often than they cite you.

Question-led headings

Headings phrased the way a buyer would ask, rather than as internal category names.

Visibility tracking

Monitoring whether you appear in assistant answers for the queries that matter, and how that changes.

Want to know if this is the right starting point? Tell us what is not working and we will say whether this is where we would begin, or somewhere else.

Ask us

Problems we have solved

Described by the problem rather than by the client.

Present in search, absent from the assistant answer

What we found

The company ranked well on its main terms. Asking the same questions of an assistant returned three competitors and not them.

What we built

Restructured the key pages to lead with direct answers, added comparison tables, and worked on third-party presence.

What changed

They began appearing in answers for a portion of the tested queries. This is an area where we track rather than promise.

Content locked in PDFs

What we found

The most useful technical material sat in downloadable documents. Assistants and search engines could not use it.

What we built

Rebuilt the substantive content as indexed pages, keeping the PDFs as downloads rather than as the only version.

What changed

The material became findable by both search and assistants.

Often runs with

Talk to us about AI search visibility

Thirty minutes, no deck. If this is not what you need we will say so.

Not sure where the problem is?Book a call